Colored scents that fill the air as drowsy insects hum around in the meadow is the place of secret magic where

nature alone renews itself.”  –  Kate Bergquist


Summer, isn’t it the best time of year?  But why does it go by so fast?  I hope all of you are having a wonderful, peaceful, FUN, summer, filled with family and friends.  Trips to the mountains or the beach or a hammock in your backyard.  Summer is the time to take life a little bit easier and slower.


As my wonderful grandmother use to say, “the only constant in our lives is change.”  In the last six months Mass-ALA has been going through change and it is all good.


You may have noticed a new, friendly voice answering the phone when you call into Mass-ALA.  That is our very talented, new Office Manager, Natalie Hunt.  Natalie joined our staff as our new Office Manager in March.


On July 9th we welcomed Brian Doherty as the new President and CEO.  Brian brings a wealth of knowledge and ideas to Mass-ALA and we are excited to be working with him.


Mass-ALA Annual Awards Dinner

As so many of you know, Mass-ALA held its annual Excellence Awards Dinner on May 23, 2018. What a special time it was.  Each year, I am privileged to read all the nominations that are sent to us.  This year we had over 175 nominations, the most we have ever received!  All of them told incredible stories of dedication, caring, compassion and service to community and the assisted living industry.


Please know that the entire staff at Mass-ALA think ALL of you who work in this world of assisted living are all winners!  Thank you so much for all you do to help your residents live their lives with respect, caring and dignity.



Mass-ALA Helpline

Did you know that Mass-ALA has a HelpLine to help you with those questions that pop-up about regulations or procedures at your community?


We do and you can reach it be calling Mass-ALA at 781-622-5999 and talking with Natalie Hunt or entering my extension 110, or via email or me, and letting us know what your question is.  Each month the HelpLine is covered by an experienced and knowledgeable representative from the assisted living world.  We pass your question along to them and they will reach out to you within a day to answer your question.


Mass-ALA Educational Training Events

We are hard at work planning several training’s events to keep you up-to-date with what is happening in the assisted living industry.


Regulations Training – September 18, 2018 at the DCU Center, Worcester, MA.

This annual event will cover legal issues and solutions regarding some of the hot topics in the industry.  Patricia Marchetti from the Executive Office of Elder Affairs, will be speaking at this popular event.

For more information or to register click HERE


Riding the Educational Wave –  September 25, 2018, Cape Codder Resort, Hyannis, MA.

We realize that it can be hard for those of you who work on the Cape and the South Shore to get to our events, so we decided that if you can’t come to Mass-ALA, Mass-ALA will come to you.  We are currently developing the agenda, but we anticipate that it will cover many of the topics that are important to you.  Please note – Everyone is welcome to attend this event, you don’t have to work on the Cape to attend and we would love to see you there.

For more information or to register click HERE


Fall Conference and Trade Show – October 25, 2018, DCU Center in Worcester, MA.

More details will be released later this summer!


Boot Camp – December 6, 2018,  New Pond Village in Walpole, MA.

Last one of the year! Registrations for this intensive six-hour, hands-on training in regulations and policies is limited and always sells out.

For more information or to register click HERE


Want to be a Trainer?

We are always looking for people to be a trainer at any of our educational training events.  If this sounds like something you would like to do and are comfortable with speaking to small and/or large groups send me an email, and I will be in touch.


New Members


One of the BEST changes for Mass-ALA is that our membership continues to grow.  Since January of this year 9 new Industrial Partners have swelled our ranks.  Each one of these new members offer a variety of services.


Take a few minutes to check out these new members, they just might have the answer to a question you have been looking for.


  • Next Exec., Inc. is a Boston-based executive search and executive coaching firm. Their clients are for-profit and non-profit organizations in need of hiring and developing key leaders. They serve the Senior Living and Retail industries across the United States.


  • Seniors Blue Book provides seniors, caregivers and senior professionals a comprehensive source of services, senior housing options, resources and information that enrich the lives of our elder population while affording those businesses and individuals serving that population a unique medium to present their products and services.


  • Hinckley Allen is a Boston based law firm dedicated to delivering strong, consistent high-quality results. By focusing on operational excellence, they seek to optimize their value to clients by being effective, efficient, organized, and communicative.


  • NOREL Service Co., Inc. has provided sales, service, and installation of top-of-the-line fire and security systems. Their technical expertise has enabled them to expand and grow year after year to become one of the top life safety systems providers in New England today.


  • Anderson Nutrition Services, LLC is a group of experienced registered dietitians that provide nutrition consultation to administrators and program directors for their organizations throughout Boston and New England. Over the past decade, Anderson Nutrition Services has improved the lives of thousands of people through our meal planning and enrichment programs.


  • Greater Boston Long Term Care Pharmacy is an independently owned, long-term care pharmacy focused on providing personalized care, delivering the neighborhood pharmacy experience to residential patients. They have been serving the Greater Boston, South Shore and Metro West area since 1988.


  • Delphi Construction, Inc. provides comprehensive multi-market construction management, general contracting and specialized preconstruction services. Their primary responsibility is to look out for the best interest of their clients in all that we do.


  • Eisenstein Flaherty Senior Living Consultants partners with Assisted Living communities by spending time getting to know the organization’s staff, residents and families at an operational level. They deliver recommendations empowering all levels of staff to implement positive change. Their services assist communities to improve culture, resident satisfaction and financial performance through active engagement and building relationships.


  • The Moody Street Group is an insurance and financial services agency that utilizes a distinct macro-economic process with their clients. They offer a wide variety of financial products and services to provide these economic strategies for their clients, who include individuals, families, and business owners.


We have also had five former Pre-Providers, communities under construction, open their doors to residents and have joined us a full Providers.  They are:


Bridges by EPOCH Pembroke, Pembroke, MA

Brightview Wakefield, Wakefield, MA

Christopher Heights of Belchertown, Belchertown, MA

Forestdale Park Senior Living, Malden, MA

The Branches of North Attleboro, North Attleboro, MA


Plus, we have had three communities break ground and join Mass-ALA AS Pre-Providers.  They are;

  • Bridges by EPOCH at Andover
  • Bridges by EPOCH at Sudbury
  • Wingate Residences at Haverhill


Welcome to all our new members!  We are excited to have you as part of the Mass-ALA team!


Martha’s Thoughts

As you can see it has been a year filled with excitement and change.  The one thing that hasn’t changed is our dedication and commitment to working for and advocating for you.


Thank you for all you do to ensure that your residents have quality of life and are treated with respect and dignity.






Martha Chamberlin

Membership Manager